While I’ve been criminally quiet around here lately, two of my colleagues (one a coauthor, one my PhD Student) have been busy penning a mighty fine teaching case about the Aussie endeavours of German supermarket giant Aldi.
For a lengthy discussion of Tom Osegowitsch and Markus Goelz’s Aldi Australia case see here.
Of course, I’ve been blabbering on about said mob for ages (back when I used to blog!), although mainly in the US context (weirdly):
Tags: Aldi, Australia, business, competitive advantage, International retailing, retail, Retailing, Strategic management, strategy, supermarkets
April 23, 2012 at 10:09 am |
I was keen to read, having been suspicious of ALDI at the outset, but put right by this very blog. Namely that suppliers/producers like them because they buy a large defined amount of product and then don’t pressure for discounts and shelf placement…blah blah blah…
But heartbreakingly, the link goes nowhere, a bit of a snoop suggests the http://www.ecch.com domain has been unregistered or some such.
April 26, 2012 at 4:57 pm |
The link works for my UT. Give it another try!